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Turn your followers and non-followers into frantic buyers.
Stop paying KES 50,000 for passive likes and empty comments. Spot The Plug KE turns Instagram drops into high-speed comment-first campaigns that drive deep engagement, verified winners, and trackable sales.
Pilot offer
KES 0
onboarding waived
Setup time
5 min
template-led launch
Main channel
IG
comment-first entry
The influencer trap
Passive reach is costing you money.
You pay for ads or influencers and pray for sales. But the comment section often reveals that people were never truly engaged.
“How much?”
They did not read the caption.
“Location?”
They did not check your bio.
“🔥🔥🔥”
They scrolled past in less than a second.
Traditional giveaways create vanity metrics. We built a system that turns attention into measurable campaign activity.
Verified reward drops
Turn your Instagram page into an interactive storefront.
You set a small promotional reward, such as KES 2,000. Your audience comments to enter, selected winners are verified, and the campaign turns product curiosity into tracked profile visits, discount claims, and sales intent.
Reward funded
Campaign reward is configured before launch.
Comment-first
Users enter publicly through your campaign post.
Trackable
Entries, vault claims, clicks, and codes.
How it works
Set up in 5 minutes.
The workflow is simple for business owners: create the drop, fund the promotional reward, post to Instagram, and watch the dashboard.
01
Create the challenge
Tell the dashboard what to ask, such as: Guess the exact material of this new trench coat to win KES 1,000.
02
Fund the reward
Pay the campaign activation fee and promotional reward pool through a secure M-PESA STK Push.
03
Post and walk away
Post the verified campaign asset to Instagram. When users comment the trigger word, the engine processes entries and selected follow-ups.
04
Watch the dashboard
Track comments processed, selected winners, reward status, vault claims, discount codes, and product clicks in real time.
Secret Vault
This is how the campaign can pay for itself.
What happens to the people who participate but do not win the main reward? You sell to the warmest segment while their intent is still fresh.
Example vault message
“You were a little late for the main reward. But because you engaged with the drop, you have unlocked the Secret Vault for the next 30 minutes.”
Vault recovery model
Sample campaign economics
Reward pool
KES 2,000
Campaign activation
KES 3,000
Vault sales in first hour
KES 8,700
Tracked code claims
31 buyers
Goal: recover the campaign budget through Secret Vault sales.
Track code usage, product clicks, and selected-user offer claims from the dashboard.
Why brands choose us
Built for trust, speed, and sales.
Zero spam risk
The flow is comment-first and selective. Winners and selected vault users are contacted according to campaign rules, instead of blasting every participant.
Public trust layer
Audit trails show campaign rules, entries processed, selection method, winner status, and reward delivery proof.
Hands-free execution
No manually reading thousands of comments, requesting numbers, sending payouts, or tracking discount codes in spreadsheets.
Pilot program offer
Ready to hijack attention?
For our first 20 Nairobi-based retail partners, we are waiving the standard KES 5,000 onboarding fee. You only fund your campaign promotional rewards.
Kenya’s #1 platform for transparent brand challenges, community engagement, and verified rewards.
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